On August 11, 2025, Jeff Bezos’ Blue Origin partnered with Shift4 Payments (NYSE: FOUR) to enable cryptocurrency and stablecoin payments for New Shepard suborbital flights, per Business Wire and Investing.com. Customers can pay with Bitcoin (BTC), Ethereum (ETH), Solana (SOL), USDT, and USDC directly from wallets like Coinbase and MetaMask. This marks the first Bezos-owned company to accept crypto payments, expanding access for high-value transactions (flights require a $150,000 deposit).
Shift4’s integration supports instant, secure payments, tapping into the $4T crypto asset class, per Alex Wilson, Shift4’s Head of Crypto. Blue Origin aims to attract international and crypto-savvy customers, enabling faster settlement in USD at any time. Over 75 passengers have flown past the Kármán Line, and this move extends to future projects like New Glenn orbital missions, per. Taylor Lauber, Shift4 CEO, called it a step to “revolutionize commerce beyond Earth.
Shift4 (FOUR) shares rose 4.82% on August 12, 2025, with $210M volume, per AInvest. Crypto markets showed mild gains, with BTC near $118,000, ETH at $4,200, and SOL stable, per Cointelegraph. The partnership highlights crypto’s shift from speculation to utility in luxury sectors, contrasting SpaceX’s BTC holdings without customer acceptance, per. Hong Kong SFC warnings on fake MEXC sites underscore compliance needs.
Monitor Shift4 earnings and crypto payment adoption via shift4.com. BTC support at $112,000; diversify into ETH or SOL with stop-losses, per TradingView. Follow @blueorigin on X for updates. Blue Origin’s move could inspire the luxury and travel sectors, boosting crypto demand by 2026.
